Wear The Game!

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Our Mission

Celly Threads started with a love for hockey and a simple idea. When Simon was 10 years old, he wanted hockey apparel that felt different—something comfortable, clean, and made for people who lived and breathed the game. With help from his dad, he started designing and making hockey-themed shirts, turning a small idea into something bigger. What began as a fun project quickly became a passion. Today, Celly Threads is built on that same excitement, creating apparel inspired by the hockey community. Whether you’re at the rink, training, or just hanging out, our goal is to make gear you’re proud to wear every day.

Meet the Team

Simon, the CEO: At Celly Threads, we live and breathe hockey. Every piece of gear we design is built around the game we love, combining on-ice culture with everyday style. It’s about creating apparel that feels authentic to hockey players and fans, and sharing that lifestyle wherever the game takes you.

🏒 Dad, the Developer and Support: When I’m not playing wingman to my pint-sized hockey aficionado, I’m behind the scenes, working on developing our products and providing the unwavering support our team needs. I bring creativity, technical know-how and plenty of dad-jokes to the table.